November 26, 2007
Portal Feeder - The Secret To Viral Article Marketing
Viral promotion is hard to beat as a method of getting your message, product or name out there. We’ve seen some amazing viral promotions in recent years and the one which sticks out clearly is Hotmail.
Writing an article and loading it with plenty of value to a reader is article marketing on steroids. One of the lessons which was extremely valuable during the formative years of Portal Feeder was the art of giving value. Give your reader something for nothing and you’ve got a fan. Give a reader something for nothing which they’ll either save to a folder on their computer or bookmark and you’ve got a potential voice promoting your services.
It doesn’t matter what subject it is, people go online looking for solutions and answers. However, because of the bad rap the online environment has copped over the years regarding some less than savory incidents, there is a touch of trepidation and hesitancy. When someone comes across an article they resonate with and find informative and useful, it’s justification on their part that the author is someone who can be respected and who knows what they’re talking about.
If that article is yours and you “strike a chord” with a reader don’t you think they are likely to share it with others. If they share it with five people and just two of those send it on to another five people each you’ve suddenly got 16 people, including the original reader, who have read your article in a short space of time.
The above scenario is just an example but it happens everyday on the web. The message here is give your article a little thought and make it as valuable as you can to whomever comes across it on the internet. It’s one of the golden rules of Portal Feeder training. Produce quality content because quality lasts!
